TRADITION

Our Team

MEET OUR Founders

The Visionary Minds

Ekta
Ekta Doshi
Founder
With 15+ years in retail & corporate roles, Ekta's dynamic leadership drives performance excellence. She holds a Master's in Psychology & has represented JBIMS nationally during her MBA years. She has worked with prominent organizations like MT Educare Ltd, Podar Group of Schools, Drama School Mumbai to name a few.

With the intent of spreading joy through thoughtful gifting and a deep love for traditional art, she founded Shadez of Joie. This curated platform offers timeless gifting options, while also making cultural heritage accessible to everyone, delivering an unforgettable gifting experience.
Rashmika
Rashmika Doshi
Co-Founder
After 30+ years of devotedly nurturing her family, Rashmika embarks on a new chapter as Co-Founder of Shadez of Joie.

Leveraging her innate creativity, refined taste, and expertise in design and flavor curation, she elevates the Shadez of Joie experience.

Her unique perspective and dedication ensure that every gift is a masterpiece, offering customers an unparalleled gifting experience.

WHAT PEOPLE ARE SAYING

Exceptional!

"I sampled Xocora once in the Ferry Building while traveling for work, now it’s my go-to gift for any special occasion in the family. In my opinion, these are the best confections being produced in the US."
— Thomas E. Houston, TX